Just got an email re new Boots website. How impartial will the advice be? “I’ve got a cough – buy some new Beechams (which is currently 2-4-1)”??
More importantly for the brand is the lack of any social integration. Absolutely crazy. There is a tiny ‘Email a friend’ option. Which let’s face it, how many friends ... Read more
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Posted November 5 2008 By Benn
The saying is that everything comes full circle, eventually. Fitting then that Amazon, the company that effectively killed the idea of window shopping (or took it to the nth level depending on your viewpoint) have released a new beta site called Windowshop.
Use your arrow keys to pick a genre, and then space bar to zoom ... Read more
It’s an odd thing – that the venerable Design Week should display catastrophic design as exampled by its own web site.
Yes, I know we should be used to ‘odd’ things. Like believing the design industry would come together with one voice and say ‘no’ to free pitching and/or having done so actually enact it. ... Read more
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Posted August 11 2008 By Neoco
If you’re short of a website, and have eight hours to spare, and $10 then apparently you too can join the online revolution. At least you can according to Vauhini Vara of the Wall Street Journal.
It’s easy to make a website, Ms. Vara explains. All you need is a homepage, an “About” page ... Read more
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Posted August 11 2008 By Benn
We’ve just won another pitch! This time to redesign and build Duck and Cover’s global website. Duck and Cover (as I’m sure most of you are aware) are a super cool men’s clothing and denim brand. We are really looking forward to working with them and creating a great new website – and some free ... Read more
Whilst looking for somewhere to live in London (that offers more than one bedroom for less than £1 million pounds and therefore is affordable on the income of someone who doesn’t own an Arab state’s oil reserves) I recently stumbled upon probably the best property website – Nestoria.
Nestoria is a website along the same lines ... Read more
Friday means Fish & Chips. A great British lunch if ever there was one (it’s no doubt one of the few). We enjoy our team lunches at neoco. Some of us eat faster and more than others, which has lead to several conversations about an eating content… I think the unofficial record is set at ... Read more
The other week I was fortunate enough to get an audience with Jonathan Mildenhall, Vice President Global Advertising & Creative Excellence, Coca-Cola to find out more about what Coke have been up to and what’s this ‘trans-media storytelling’ he keeps chirping on about.
You should have already seen the last few years of Coke’s activity; from ... Read more
Some very exciting news… our new website is getting closer and closer. We are going to release the beta version next Wednesday 28th at noon (GMT).
The new website will see a whole bunch of new features from day one but a program of development ensures that there will be some cool stuff being added each ... Read more
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Posted April 17 2008 By Laura
This article was flagged up by Jim Sterne’s twitter: http://www.wdfm.com/marketing-tips/jim-sterne.php
It’s a really nice and simple ‘top 10′ list of things that you must measure on your website.
The key advice from the article is that investing more in your website without measuring how well it’s working is simply gambling’. You should ‘Set goals. Make changes. Track ... Read more