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Have you seen the special feature in the September issue of Revolution? It talks about iPhone apps for the major movie studios and looks at their future. Our director Benn Achilleas has a great quote in there explaining Universal and Warner Bros’ potential plan and roadmap for iPhone app investment. Check it out on p51-53… ... Read more

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A recent article in NMA has announced ‘poor levels of user take up for branded applications on Facebook’. Branded applications for MTV, Warner Bros and Woolworths were found to have as little as five daily active users. Similarly, applications from Boomerang promoting Fraggle Rock had 31 daily active users and applications for BBC Torchwood, iPlayer ... Read more