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Furniture retailer Habitat has come under fire after it spammed Twitter users through the use of hash tags.
The retailer had been using hash tags, which help users track conversations on the microblogging site, to promote marketing messages that had no relevance to the topics used.
The company’s Twitter feed, HabitatUK, was putting out marketing messages such ... Read more

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Our Co-Founder Benn Achilleas, recently commented about the Deloitte report and it was printed in newmediaage (nma), read it below.
What are your thoughts on Benn’s idea’s?

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We were very happy to see our pretty little faces slapped in the back pages of newmediaage (nma) this week. There have been a few new faces in the office recently and we just couldn’t keep it a secret any longer.
Neoco has been bucking the economic trend, making new hires across the business, which really ... Read more

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As reported in January’s New Media Age, Virgin Atlantic are preparing for the soft launch of their new travel portal “Vtravelled”. According to the article, the community site will aim to recruit 2 million founding members between the soft launch date (end of Feb) and the rollout in June – an ambitious target.
The site ... Read more

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A recent article in NMA has announced ‘poor levels of user take up for branded applications on Facebook’. Branded applications for MTV, Warner Bros and Woolworths were found to have as little as five daily active users. Similarly, applications from Boomerang promoting Fraggle Rock had 31 daily active users and applications for BBC Torchwood, iPlayer ... Read more