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Tweeting, Poking, PM, Adding and Tagging are all social media terms that have entered our everyday language in recent years, but how do we use these seemingly ubiquitous social websites to effectively communicate with the masses and more importantly generate sales with measurable results?

Social media is increasing becoming a factor in how brands communicate with ... Read more

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On Wednesday last week, Soho experienced the first (of the new series of) Neoco breakfast event, which took place downstairs at the funky Foxcroft and Ginger. We were delighted to see the RSVP’s roll in – until the point when we realised that we would have to turn a lot of people down… If you ... Read more

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If you’re lucky enough to have not heard of the new product that Apple will soon be bringing out, then this post might not interest you. If you are unlucky enough to have been overwhelmed by the multitude of blogs, tweets and parodies of the iPad, then don’t worry, this won’t be a fanboi wet ... Read more

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If you are up to speed with our agency tweeting (if not, please explain why – ed) then you’ll know we applied for and were accepted in to the IPA! Hooray. Well, it looks like the IPA were proud to have us and Brand Republic obliged with some press coverage. You can read the article ... Read more

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Neil just noticed that everyone in our office has a four letter name or nickname:
Benn
Mark
Neil
Alex
Elly
Jody
Coxy
Atko
Ross
Carl
Odd fact.
That is all people – back to work

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Now, I’m sure many people have many views on this, but I’m still in shock about the amount that this poor woman was fined I’m under the impression that 29 songs is about 3 albums, which I’d say is about 20 quid? I’m pretty sure these songs wern’t on special.
Now, I’m not sure if you ... Read more

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Our Co-Founder Benn Achilleas, recently commented about the Deloitte report and it was printed in newmediaage (nma), read it below.
What are your thoughts on Benn’s idea’s?

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Thanks to Results International and Lewis Silkin for inviting me to the round table debate.
Attendees included:

Richard Lees, Database Group
Leighton Morgan, Eclipse Marketing
David Perkins, Indicia
Benn Achilleas, Neoco
Mark Patron, Red Eye
Malcolm Duckett, Speed-Trap
Simon Morrissey, Lewis Silkin
Cliff Fluet, Lewis Silkin
Keith Hunt, Results International
Caroline Johnson, Results International
Jo Sensini, Velvet PR

Notes and podcast audio released soon.

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SNIF doggy pic

Dogs can wear a tag to help their owners make new friends; now pet owners can return the favour by using Dogtree, a social networking site designed especially for dogs.
Australian Dogtree is a free service that aims to help dog owners find playmates and walking friends for their canine companions. To search ... Read more