Facebook’s Illegitimate Children – Why Parents Help Kids Sign Up to Underage Accounts

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Posted By Grace

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A set of recent studies reveal alarmingly high figures of children using Facebook with a million British children aged 7 to 12 logging on to the site daily. In a time with increasing worry over privacy and security for children online, parent’s involvement and intervention in their children’s online habits have come into question.
Internet adoption ... Read more

Multi-screen viewing, the more the merrier

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Posted By Neoco

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As tablets and smart phones continue to grow in popularity and functionality, broadcasters and content providers are left to contemplate where they stand in this changing environment. There has been plenty of concern that the use of second (third and fourth*) screens detract from traditional TV consumption, with many channels desperate to put as ... Read more

It’s a snow show

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Posted By Benn

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Watching the crowds at Heathrow and St Pancras waiting for planes and trains respectively has got me thinking about the way brands communicate when there’s something wrong. In each case, the news has been filled with disgruntled passengers bad mouthing their chosen travel companies, frequently because of the lack of information that they have been ... Read more

Sky Movies fails in CRM

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Posted By Benn

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The Sky HD Party is a fantastic mechanism for engaging their existing audience and using them as advocates to recruit new subscribers. The premise is simple:
Give an existing Sky HD subscriber a free Box Office movie and £10 M&S voucher (for eats) if they get three friends to commit to watching the movie with the ... Read more

Real World use of the HTML5 Video Player

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Posted By Neoco

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Thanks mainly to Apple and their squabble with Adobe, there is a lot of talk at the moment about HTML5 and the future of the web. We have been told that HTML5 is the future of video on the web, and a quick google search will bring up a ton of examples of the cool ... Read more

The rise of the smart phone

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Posted By Neoco

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I popped over to Nielsen’s colourful offices for an update on the mobile market developments and a cuppa last week. The hot topic of the seminar was the rise of the smart phone and how the latest figures show that the smart phones will indeed have a majority share of the market (at least in ... Read more

London’s street musuem

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Posted By Mark

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I love the thinking behind the new ‘You are here‘ campaign from the Museum of London. You may have seen the posters on the tube or one of the many displays around London. The idea is simple. The whole of London has been turned into an exhibition, with historic spots around town having photo installations ... Read more

New Google Nexus : my two penneth

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Posted By Benn

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Wow, everyone’s out with their review of the new Nexus handset and how it stacks up as the latest iPhone killer… So here I am to add my own review:
What a load of sh*t. A real missed opportunity for Google to move the market forwards but instead they just release a ‘me too’ product. Yeah, ... Read more

Digital marketing workshops are go!

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Posted By Benn

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http://ping.fm/fNXco – we are now offering a selection of digital marketing workshops and seminars to clients (brands and other agencies).
We often get clients asking us about all these different channels and the best way to communicate across them. Good news is that we are going to start running workshops and training days to ... Read more

You can take it with you!

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Posted By Neoco

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On Wednesday I attended my second Digital Lounge event at the Adam Street Private member’s club. This month’s speaker was Andrew Grill (of London-Calling blog fame) who presented on Mobile Advertising. Andrew certainly raised some interesting points that allowed discussion to flow as freely as the drinks! Central to his presentation was the theme that ... Read more

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