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Just Dance 2 was launched with a bang as we all got down and got groovy in Soho with the team from Ubisoft. With support from both the 47,000+ loyal fans grooving together on Facebook and the veritable chorus line of bloggers we choreographed into action, Neoco helped the Wii game ... Read more

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Following our previous success with Topman on other launches for both product (AAA) and new stores (Bath, NYC…), Neoco were chosen to promote the new Denim range. Topman was looking to highlight its popular but relatively little known denim range, and partnered with up and coming film Director Laurence Ellis to create a series of ... Read more

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A key mistake made by brands when they first enter the social sphere is to forget that they’ll need a way to measure the tangible success of their efforts. Effectively brands leave themselves unable to measure the ROI of their social activity and as a result it can very easily become a wasted effort.
When you ... Read more

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As the iPad nears it’s launch date, coverage is starting to focus on the content, or lack thereof. It seems that several apps are missing for reasons that seem obvious to professional app producers (like us) and perplexing to others.
The simple reason is space. The iPad can run iPhone apps in a scaled up version. ... Read more

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Lots of stuff rolling through the Neoco Twitter – are you following?
Here’s a quick run down of our fave recent Tweets:
Living Sasquatch enables you toa cool animated bigfoot monster on your webcam – which can be a lot of fun. Check out the user gallery.
Then there is the We Choose The Moon website, which celebrates ... Read more

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We’re so happy having won a pitch to deliver a rich digital campaign across social media for the new Wii survival horror game Cursed Mountain, published by Koch Media. The campaign features 10 short ‘night vision’ video clips featuring real people with real reactions as they play the game in ‘the dark’.
[youtube=http://www.youtube.com/watch?v=Yzzef5RE0Sw&feature=related]
The clips are being ... Read more

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I’ve got to say I love Google Maps and am constantly using it to find my way to different places – being new to London it saves me a lot of time and effort trying to map read (which definitely isn’t a skill of mine!). So when I heard about Google Street View, which is ... Read more

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It’s only been available for one weekend but already 1 million new iPhone’s have been sold. And, although the queues were not as long as those of the original release, figures show that despite this, the sales of iPhones were much quicker this time round (it took 74 days to sell the first 1 million ... Read more

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As you can see, the countdown is finally over and our new website is now live! This is just the beta version, so there will be a lot more content and some really cool features coming soon!
Have a look at our new portfolio section, which shows you a selection of the projects that we have ... Read more

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Borders has gone solo, after its 7 year web sales tie in with Amazon. David Runk of the AP announced that Borders has returned to being an independent online bookstore, with a major facelift designed to increase interest in its brand.
I’ve had a look around the site, borders.com, and think its a ... Read more