Watching the crowds at Heathrow and St Pancras waiting for planes and trains respectively has got me thinking about the way brands communicate when there’s something wrong. In each case, the news has been filled with disgruntled passengers bad mouthing their chosen travel companies, frequently because of the lack of information that they have been ... Read more
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Posted By Benn
It’s official. We are in a recession. So in this time of crisis, where the latest news announcements can make a massive difference to the UK consumer, what are they searching for? News on Banking Crisis? Recession? Debt? Switching Suppliers?… or Holidays?
Yes, it appears that when the sh*t hits the fan we all decide to ... Read more
The future is coming closer as TGV passengers (with laptops or smartphones) on the (beta) wi-fi-equipped trains can get internet access during their journey. The service (currently free to both First and Second class passengers) is supposed to run at 2Mbps download and 512Kbps upload rates (hopefully that is a real measurement of the speed ... Read more