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Most people would accept that there can be some overlap between PR and Social CRM, but the problems begin when PR firms try and use the same old strategies they always use in the online domain and expect to get the same results.
PR focuses on getting a message out and achieving the widest possible reach. ... Read more

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It’s all about timing…
[youtube=http://www.youtube.com/watch?v=XpOK7EgUZtA]
Today we are going to have a quick example of bandwagon mixing.
Take one spoonful of an existing viral creator, you can choose any of those out there. You might decide on the well known Elf Yourself viral but today I’ve gone with Russell Athletic 80’s maker.
Then add a variable amount of celeb ... Read more