View Comments View Comments tweet this
Posted By Grace
Yes, that’s pretty simplistic, but a study by comScore posted today has revealed some interesting stats on the global adoption rates of Facebook and where it’s headed that are well worth paying attention to.
The startling statistic is that social networking – with Facebook as the leader – is growing at an alarming pace. As of ... Read more
View Comments View Comments tweet this
Posted By Grace
A set of recent studies reveal alarmingly high figures of children using Facebook with a million British children aged 7 to 12 logging on to the site daily. In a time with increasing worry over privacy and security for children online, parent’s involvement and intervention in their children’s online habits have come into question.
Internet adoption ... Read more
View Comments View Comments tweet this
Posted By Grace
Thanks to the startling statistic that 1.08 million of the world’s 4 billion mobile phones is now a smartphone, more and more customers around the world have the power in their pocket to shop from anywhere, 24/7. Currently 10% of visits to websites are from mobile devices but figures show that mobile commerce, or m-commerce, ... Read more
Yesterday, the Neoco team headed down to a live broadcast of the Facebook F8 conference as part of the Facebook Developer Garage monthly event. Usually packed with insider info on the latest Facebook happenings, we were excited to see what’s in store for the future.
It seems as though Facebook is pulling out pretty much all the stops as competition begins to intensify in a fierce attempt to stay put at the top. Have you noticed any of the new changes on the social network? The giant has recently announced an overwhelming plethora of sharing and privacy updates (amidst a ... Read more
View Comments View Comments tweet this
Posted By Grace
A recent infographic detailing the history of Facebook Commerce – or F-Commerce as it has come to be known – throws up some interesting facts about the way we use Facebook to shop and carry out our online purchases. 67% of shoppers spend more money after following recommendations of friends from their social networks, highlighting ... Read more
View Comments View Comments tweet this
Posted By Neoco
Surely by now everyone is in the loop about the city riots that occurred during the last week, and fingers have been pointing the blame at social media and its role in “fuelling” such devastatingly destructive disturbances. As a result, those concerned have pleaded for social networking outlets, including Facebook, Twitter and Blackberry’s instant-messaging software ... Read more
View Comments View Comments tweet this
Posted By Grace
What have the CIA, Lady Gaga, Fox News, and Hugh Grant all got in common? They’ve all been hacked of late and we’re pretty sure they’d rather avoid a repeat in the future. Whether it’s unscrupulous newspaper publishers or activist groups, the internet is awash with pesky rogues of the digital generation all ready to ... Read more
View Comments View Comments tweet this
Posted By Grace
Social Media is the digital generation’s advertising outlet of choice, boasting minimised overheads and maximum reach. In a world of smart-phones and increased WI-FI capabilities the term “continuous partial attention” describes the way users rarely logout of social media accounts. Continuously plugged in, this stream of data increases chances for engagement and opportunities to see ... Read more
Whenever we are presented with an opportunity to revolutionise our business, we are tempted to jump in headfirst before fully understanding what opportunities are available and how best to maximize them. A perfect example of this is how the Internet has impacted marketing. Companies have been so overcome by the ... Read more