It’s that time of the year again when Social Media Week rolls into town. Now in its third year, Social Media Week offers ‘a series of interconnected activities and conversations around the world on emerging trends in social and mobile media across all major industries.’
Of course, we at Neoco will be flexing our social muscle ... Read more
Plan Your Story is Digital Campaign of the Week!
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Posted By NigelThird Sector, the UK’s leading magazine for the voluntary and not-for-profit sector, have named our Plan Your Story interactive video ‘Digital Campaign of the Week.’
The thought provoking Facebook application that we developed for global children’s charity Plan UK is certainly turning heads as it has also been featured in New Media Age and The Next Web.
Did ... Read more
Google+ Improvements for Brand Pages: What are they? What do they mean for your business?
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Posted By GraceWith over 40 million users already signed up – compared to Facebook’s 800 million – Google are attempting to entice brands away from Zuckenberg’s network by integrating a series of updated features for brands. Giving community managers the chance to boost their social reach within their fans/followers/friends, Google begin their quest to link search with ... Read more
Social Platform Integration: the secret to Angry Birds success
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Posted By GraceIt was confirmed this month that Rovio – makers of the hit mobile game Angry Birds – has started work on the first Angry Birds movie. This got us wondering; how a game that began life as a mobile app featuring disgruntled poultry and flying pigs has developed into such a hugely successful global franchise, ... Read more
Blackberry Gone Bad: Can RIM rescue Blackberry as their image is dragged further into the mud?
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Posted By GraceAfter four days of service disruptions for Blackberry users last week, makers Research In Motion (RIM) announced that all technical problems were fixed and services resumed to normal. While the technological side of proceedings may well be restored, the blow comes after a summer of bad press for the mobile phone makers.
Despite results from a ... Read more
Occupy London Stock Exchange: How Social Media is Spreading the Word
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Posted By GraceWith occupations of Dublin’s Dame Street and planned rallies is Spain and Germany #OccupyTogether and #globaldemocracy tags have spread to draw together the reaction to democratic control over banks worldwide.
The movement is stretching across all social networks. On Tumblr members of the public have been detailing their reasons for supporting the cause via We Are the 99 Percent. On Instagram the #occupy tag pulls together images from the global occupations in Wall Street, The Hague, Sydney and Venice.
Malcolm Gladwell of The New Yorker wrote on 4th October, “Facebook activism succeeds not by motivating people to make a real sacrifice but by motivating them to do the things that people do when they are not motivated enough to make a real sacrifice”. But with such enthusiasm and dedication to a cause held in such high regard by so many left in dire straights by the restrictions of financial austerity, the spread of social activism by Facebook and Twitter signals a new generation of people actually taking to the streets and making their virtual voices heard in the real world.
With live blogging and tweeting of events as they happen from the occupation, follow #OccupyLSX for updates from the front line of the protest.
-->The focus on Wall Street’s role in the global banking crisis has switched to London this week as protesters plan to occupy the London Stock Exchange from midday Saturday. A middle finger up to the global financial corporations after a year of economic discontent, the Occupy London Stock Exchange site has been set up to ... Read more
London riots: putting the blame on social media?
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Posted By NeocoSurely by now everyone is in the loop about the city riots that occurred during the last week, and fingers have been pointing the blame at social media and its role in “fuelling” such devastatingly destructive disturbances. As a result, those concerned have pleaded for social networking outlets, including Facebook, Twitter and Blackberry’s instant-messaging software ... Read more
Social Media’s Tug of War
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Posted By NeocoThe beauty of social media is its ability to give the consumer a voice and to encourage two-way conversations. However we are seeing an increasing number of companies barring fans from commenting on their Facebook pages. This raises the interesting issue of balancing brand control with customer feedback – the great social media tug of ... Read more
The Perfect Modern Résumé
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Posted By NeocoCrafting the perfect résumé nowadays is a difficult task. Gone are the days of listing simply education and job history, instead we are seeing résumés that are social and interactive, that take advantage of our digital world.
With this in mind, some smart people at Colorado Technical University produced an infographic to guide us all on ... Read more
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What do Facebook’s biggest changes mean for your business?
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Posted By GraceLast week we were invited to speak at the Chinwag Insight: Facebook Marketing conference on 6th October 2011. We shared our predictions with delegates from around the country, explaining what Facebook’s latest and most radical changes to date (first announced at the f8 conference on 23rd September) mean for marketers and business. Other panelists that supported ... Read more