Yesterday I had breakfast at the newly refurbished Savoy hotel on the Strand. Not something I do everyday, however I was invited to a seminar hosted by Adobe and Valtech on “Managing Brand Perception on a Global Stage”.
Adobe’s VP of Customer Experience Management, Kevin Cochrane, introduced the session and went through the benefits of the ... Read more
February 7th was the start of Social Media Week – a series of global events where people, content, and conversation around emerging trends in social and mobile get brand and marketing types in a bit of a frenzy. The Neoco team was out in full force, attending and participating in the offline/online conversation plus also ... Read more
Last night we popped out of the office and into Heaven night club, the venue for this years BIMA Awards ceremony. We kick-started the evening in the VIP area with lots of drinks which pretty much set the standard for the rest of the evening. Needless to say some of the team are feeling a ... Read more
Last week the social team headed to the private rooms in Victoria where we co-hosted a special preview of Ubisoft’s latest game “Michael Jackson The Experience”.
The night began with everyone looking around a little nervously. However after a few drinks the room was full of Michael Jackson impersonators. By the end of the evening we ... Read more
On Tuesday last week the team headed down to the Penthouse at Leicester Square for the launch of the James Bond’s DB5 Magazine. Hosted by Neoco on behalf of GE Fabbri, the evening was a decadent affair with champagne and canapes galore. The venue provided fantastic views across London and our very own Nigel aka ... Read more
The last couple of weeks have seen us working with young British rally car driver Harry Hunt to set up his new Facebook page and to sort out the rebranding of his website. Some of the Neoco team took themselves off to Spain to support Harry at the World Rally Championship stage of ... Read more
Just Dance 2 was launched with a bang as we all got down and got groovy in Soho with the team from Ubisoft. With support from both the 47,000+ loyal fans grooving together on Facebook and the veritable chorus line of bloggers we choreographed into action, Neoco helped the Wii game ... Read more
These past 9 weeks for me has been fun. Yes, that’s probably the best word to describe my internship at Neoco, although unbelievable, surreal, and memorable wouldn’t be far off as well. I was a just a random Indonesian girl that applied for an internship and after so many pointless phone calls and ignored e-mails ... Read more
Here follows a recap on last night’s seminar ‘Accelerating Buzz about Contagious Products’ at Grey London with Word of Mouth UK:
Emanuel Rosen, the author of the very much talked about book “The Anatomy of Buzz” and expert of word of mouth marketing, gave an eye-opening talk with examples from his books and life experience. He ... Read more
Yesterday after work the social media team from the office headed down to Chelsea and the annual Ubisoft new games fair. In the beautiful gardens of the Royal Hospital jornalists and other lucky could hang out in the fabulously themed fair tent and trial out a number of new games due to be released over ... Read more