These past 9 weeks for me has been fun. Yes, that’s probably the best word to describe my internship at Neoco, although unbelievable, surreal, and memorable wouldn’t be far off as well. I was a just a random Indonesian girl that applied for an internship and after so many pointless phone calls and ignored e-mails ... Read more
Here follows a recap on last night’s seminar ‘Accelerating Buzz about Contagious Products’ at Grey London with Word of Mouth UK:
Emanuel Rosen, the author of the very much talked about book “The Anatomy of Buzz” and expert of word of mouth marketing, gave an eye-opening talk with examples from his books and life experience. He ... Read more
Yesterday after work the social media team from the office headed down to Chelsea and the annual Ubisoft new games fair. In the beautiful gardens of the Royal Hospital jornalists and other lucky could hang out in the fabulously themed fair tent and trial out a number of new games due to be released over ... Read more
On Wednesday last week, Soho experienced the first (of the new series of) Neoco breakfast event, which took place downstairs at the funky Foxcroft and Ginger. We were delighted to see the RSVP’s roll in – until the point when we realised that we would have to turn a lot of people down… If you ... Read more
I always used to think that buying clothes online had that discount-lead and almost ‘flog-it-on-Ebay’ feel to it. I would browse for fun (for hours) but before clicking to buy thoughts would always cross my mind in line with: I wonder if this is fake? What if I don’t like it? What is the hook?
However, ... Read more
Some more behind the scenes, but from a different shoot – check out a snapshot from our media day together with Ashley Banjo from the dance group Diversity. Ashley will be one of the judges for an audition competition this month (29th), offering the chance to star in the next Just Dance game from Ubisoft. ... Read more
Have a look at these pictures fresh out of the Stylist Lounge at Topman, Oxford Street, where the experiential team is getting styled and prepped for the upcoming Topman CTRL Student Tour.
Neoco is the digital and social media partner of Topman, working together with and supporting their internal team throughout the tour. Stay tuned for ... Read more
Today Neoco attended the Pick Me Up Contemporary Graphic Art Fair. This is the first contemporary graphic art fair event of its kind in the UK. The fair according to its website “brings together the most exciting graphic artists working today”. This at first seems just another line of marketing but having attended the event ... Read more
After work on Friday last week the Neoco team headed up to Oxford Street and the re-launch of the TOPMAN Stylist Service. From now on TOPMAN will invite all style-hungry Londoners on the last Friday of each month for free style advice, live DJ, limited edition goody bags to grab, complimentary beer and some decent ... Read more
We’ve been working with Topman on their social media and developed their profiles from a standing start to thriving communities providing rich consumer insight and sales. One of our recent projects for London Fashion Week was identified by Yahoo! as the most viewed and searched show during the period. This is a great example of ... Read more