Top 10 Twitter tools to improve your reach
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Posted By GraceManaging your social profile, responding to tweets and monitoring the wider twittersphere are considerations that come with the territory. Here’s our top 10 Twitter tools to make your on-line work/social life more effective. Use these tools to make Twitter work for you:
1) TweetDeck:
If you need to manage multiple Twitter accounts, regularly run keyword searches and track and monitor hashtags, TweetDeck is the ideal Twitter client to use. In desktop, web and mobile app formats, TweetDeck’s developers have community managers in mind, with all platforms covered for easily viewable results 24/7. With its black, white and yellow interface it also gains serious bonus points for looking like Nasa Control.
2) PeerIndex:
Mapping out the internet via a series of complicated algorithms, PeerIndex identifies opinion leaders and tastemakers across your networks. Return on influence is key for brands’ social media presence and this easy way of rating reputation gives you an indication of who to target with products or services to spread the word.
3) Twitter Grader:
Like many social measurement tools, Twitter Grader is a free tool that grades your usage behaviour and influence on the platform. As a quick indication of the type of user, Twitter Grader is the perfect at-a-glance tool generating keyword tag clouds and a health-check for your account.
4) Klout:
Sign in with your Twitter account and Klout will analyse your usage to produce a Klout score which can be compared to others’ in your network. Highlighting your most common topics of interest and the level of influence you have over your followers, Klout is an insightful way of comparing social media influence between users.
5) Alert Rank:
Used by PRs, SEOs and online marketers to identify authoritative buzz in their key sectors, Alert Rank is a time saving tool that highlights points of interest to follow up, so you never miss a story again. Jumping on breaking news, use Alert Rank to raise your authority and get your name heard using associated hashtags.
6) FYITag:
A one-stop-shop social media planner to schedule Tweets, links, Facebook messages and more via an easy to view calendar application. FYITag has the time-saving option to post to multiple sites from one social media dashboard.
7) FavStar:
Discover the best of Twitter with FavStar as a nifty tool that highlights favourite tweets as points of interest. Displaying personal favourites or favourites of selected tweeters, it acts as a quality control button generating key quotes, profound musings, quips and revelations from your followers.
8 ) Listorious:
Great for finding experts in a given field, Listorious scrapes all public Twitter lists and compiles them by their tagged keywords in an easily searchable format. With the ability to ask each member on the list a question you can save key lists to your own Twitter account.
9) Twibes:
Grouping Twitter users together into tribes of tweeters or ‘twibes’ brands is useful for gaining an insight in what’s going on around that topic. Whether you join the conversation or listen to users, Twibes is as a vital tool that can easily tap into enthusiasts to build solid relationships with users.
10) Mentionmapp:
Find out who interacts with who by entering a username into Mentionmap. This nifty then creates an interactive mindmap of Twitter user mentions including hashtags to identify key influencers in that person’s network.
…And two more for luck. Not solely Twitter based but great for managing multiple social media networks.
11) Vocus:
Vocus is a huge media database of journalists, bloggers and key-industry contacts that can be utilised by your brand to monitor news and distribute press releases. With easily trackable features you can listen, measure and engage with content to see what is successful and where opportunities lie in the market. You have to pay, but give the test-drive a spin and see if you think it is worth the investment.
12) Sprout Social:
Indicating audience demographics, group trends, buzz-words and taste-makers in each sector, Sprout Social presents tip-top analysis results in a visually pleasing way. The 30 day free trial may just sway you.
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