Here’s a collection of my/ our fave posts, articles and other online stuff that you might have missed from the week that was. It’s got everything from considerate thieves, bananas, action figures, knitwear, Lego and much more. Enjoy. Oh, and do feel welcome to post links to other cool stuff that you think we might ... Read more
Twitter top tweets from Neoco
Neoco has been very active over the last few weeks. Our client Ubisoft released Just Dance 2 which went straight to number one, just as they released the mobile game for Katy Perry’s new single which happens to feature on the game. We also helped out with their disco bus campaign, providing mobile Facebook updates from the bus. Clearwire’s new 4G hotspot would have come in handy that day.
Meanwhile Facebook was partnering with Bing and Skype. The latter deal will now open up a whole new way to engage with individuals through the social networking powerhouse. The question is how are brands going to take advantage of this? Facebook/Skype apps maybe?
Here’s my round-up of the top tweets from Neoco:
1.How the fashion industry is using digital tools to increase ROI – http://on.mash.to/a5s2jv
2.We are sponsors of the BIMA Social Media award in November.
3.Puck Yeah: Clearwire’s 4G hotspot can replace broadband http://bit.ly/9sOpkl – Could make Social CRM engagements on the road much easier.
4.How social search will transform the SEO industry: http://on.mash.to/aILWhJ
5.See film differently – Turning the camera on locations http://bit.ly/dc6NQN – new VW campaign
6.How Republicans are using social media to win mid-term elections | Fast Company – http://bit.ly/aRcdyV
7. Mobile game debut for Katy Perry track http://bit.ly/aveDBU – same track as Just Dance 2 (our client) DLC
8. We think there’s huge potential for new app Instragram and 100k user in one week is proof. Can brands take advantage? http://bit.ly/bSAfI8
9. According to reports, Facebook is trying to work out a deal to integrate Skype’s Internet phone service into the social network’s site.
10. Check out our run down of the best of the week: http://bit.ly/bA7ywO
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Hopefully you already follow us on Twitter (@neoco) but we appreciate how busy you are so I’ve selected some of the most important tweets from our account this month with a bit of background.
Neoco has been very active over the last few weeks. Our client Ubisoft released Just Dance 2 which went straight to ... Read more
The last couple of weeks have seen us working with young British rally car driver Harry Hunt to set up his new Facebook page and to sort out the rebranding of his website. Some of the Neoco team took themselves off to Spain to support Harry at the World Rally Championship stage of ... Read more
Neoco are going to be working on promotion of the Michael Jackson Experience video game from Ubisoft. Our activity will focus on blogger outreach, engagement and events along with some other activity. To celebrate and re-familiarise ourselves with the king of pop we took the account team and clients to the Thriller Live west end ... Read more
There’s no question that when it comes to Social CRM and accurately measuring the success of all your online activities some metrics are essential and some are entirely misleading. It can be hard sometimes trying to explain this to clients whose starting point is that they want to get 100,000 fans on Facebook or 50,000 ... Read more
Just Dance 2 was launched with a bang as we all got down and got groovy in Soho with the team from Ubisoft. With support from both the 47,000+ loyal fans grooving together on Facebook and the veritable chorus line of bloggers we choreographed into action, Neoco helped the Wii game ... Read more
Neoco have been working with partwork publisher GE Fabbri for the forthcoming launch and ongoing social marketing for the new “James Bond’s DB5″ weekly build-up model car.
The magazine makes a stunning 1:8 scale model of the iconic Aston Martin car from Goldfinger which had everyone in the office going “oooh” and poring ... Read more
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Posted By Benn
As a near-constant social media user it’s interesting watching the gradual shift to an increasingly connected lifestyle. We’ve clearly passed a tipping point in terms of how willing people are to openly share their personal lives online, be it their holiday snaps, favourite restaurants or even the minutia of their daily lives.
For the purposes of ... Read more
Following our previous success with Topman on other launches for both product (AAA) and new stores (Bath, NYC…), Neoco were chosen to promote the new Denim range. Topman was looking to highlight its popular but relatively little known denim range, and partnered with up and coming film Director Laurence Ellis to create a series of ... Read more