Our Fashion Friday events for Topman are fast becoming the place to be (last Friday of each month). This month was even more special as Topman launched the second instalment of their rock’n’roll inspired AAA (Access All Areas) line. The Neoco team partied it up at Topman’s flagship store in Oxford Circus last Friday where the Koppaberg cider was flowing and music by Silver Columns made it impossible not to dance.
Where you should be the last Friday of every month
The last Fashion Friday was a huge hit with the public and online community yet this this one went even further. We arranged for several key fashion bloggers to attend the event and ran AAA competitions across numerous online destinations while we also provided a live social feed from the event.
bloggers and fashionistos everywhere
This enabled Topman fan(atic)s from around the UK and world to get an experience of the occasion as well. Read our Fashion Friday case study to see how we work with Topman to engage with not just their existing fans but the target audience at large.
Tags Blogger blogger outreach brand event branded entertainment community fashion fashion fridays fashionistos koppaberg live event online pr PR silver columns social social CRM topman