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I always used to think that buying clothes online had that discount-lead and almost ‘flog-it-on-Ebay’ feel to it. I would browse for fun (for hours) but before clicking to buy thoughts would always cross my mind in line with: I wonder if this is fake? What if I don’t like it? What is the hook?
However, ... Read more

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I popped over to Nielsen’s colourful offices for an update on the mobile market developments and a cuppa last week. The hot topic of the seminar was the rise of the smart phone and how the latest figures show that the smart phones will indeed have a majority share of the market (at least in ... Read more

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I love the thinking behind the new ‘You are here‘ campaign from the Museum of London. You may have seen the posters on the tube or one of the many displays around London. The idea is simple. The whole of London has been turned into an exhibition, with historic spots around town having photo installations ... Read more

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Some more behind the scenes, but from a different shoot – check out a snapshot from our media day together with Ashley Banjo from the dance group Diversity. Ashley will be one of the judges for an audition competition this month (29th), offering the chance to star in the next Just Dance game from Ubisoft. ... Read more

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Have a look at these pictures fresh out of the Stylist Lounge at Topman, Oxford Street, where the experiential team is getting styled and prepped for the upcoming Topman CTRL Student Tour.
Neoco is the digital and social media partner of Topman, working together with and supporting their internal team throughout the tour. Stay tuned for ... Read more