Apple has just announced that it has licensed the Microsoft ActiveSync protocol. This will make it much easier for iPhone users to access their emails (as easy as using a Blackberry) and elimate one of the key barriers that Apple face in addressing the business market.
It’s great news for all business people out there who have been dying to trade their reliable Blackberry for a cooler iPhone. It will also make the iPhone more appealing to people buying a phone for personal use, but would also like to access some business applications, such as work email.
Philip Schiller, Apple’s Senior Vice President of Worldwide Product Marketing, has recently demonstrated how to activate and set up the Exchange function on an iPhone – the entire set up can be done over the air, allowing email, contacts and calendar information to be automatically pushed to a device.
Tags Apple Blackberry business email iPhone