Comments on: Probably the best tube ad in the world… http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/ The agency for the relationship age Fri, 06 Apr 2012 14:15:45 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: neoco http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/#comment-58 neoco Fri, 27 Feb 2009 00:33:47 +0000 http://neoco.wordpress.com/?p=450#comment-58 best tube ad ever part 3 is posted: http://blog.neoco.com/2009/02/27/916/ best tube ad ever part 3 is posted:
http://blog.neoco.com/2009/02/27/916/

]]> By: Conall http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/#comment-57 Conall Fri, 12 Sep 2008 14:50:02 +0000 http://neoco.wordpress.com/?p=450#comment-57 I find that I pretty much ignore all adverts anyway...by being everywhere, I can simply tune them out, and they become nowhere. Dead on with the power of empty space. www.chickenmonkeydog.com I find that I pretty much ignore all adverts anyway…by being everywhere, I can simply tune them out, and they become nowhere. Dead on with the power of empty space.

http://www.chickenmonkeydog.com

]]> By: Best Tube advert (part 2) « Neoco’s blog - keep up to date with the best digital marketing agency in the world! http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/#comment-56 Best Tube advert (part 2) « Neoco’s blog - keep up to date with the best digital marketing agency in the world! Wed, 27 Aug 2008 16:54:36 +0000 http://neoco.wordpress.com/?p=450#comment-56 [...] wallpaper, msipelilng Following on from my previous post about the best Tube advert ever (click here to read), I was at Waterloo the other day and saw a follow up contender… [...] [...] wallpaper, msipelilng Following on from my previous post about the best Tube advert ever (click here to read), I was at Waterloo the other day and saw a follow up contender… [...]

]]> By: Tom Bird http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/#comment-55 Tom Bird Thu, 26 Jun 2008 09:16:01 +0000 http://neoco.wordpress.com/?p=450#comment-55 Thanks for sharing both of these. The experiential world is definately enriching our lives and environments. But the KitKat idea is fabulous. Are the adverts going to be able to interact with our handheld devices (phones) too...(once the web is available on the tube) Thanks for sharing both of these. The experiential world is definately enriching our lives and environments. But the KitKat idea is fabulous.

Are the adverts going to be able to interact with our handheld devices (phones) too…(once the web is available on the tube)

]]> By: Dave http://www.neoco.com/new-technology/probably-the-best-tube-ad-in-the-world/#comment-54 Dave Wed, 25 Jun 2008 13:38:50 +0000 http://neoco.wordpress.com/?p=450#comment-54 I'm not 100% convinced these are a good idea, but I guess they will become more prevalent as time goes on. I prefer the digital screens up the side of the escalators (eg: at Charing Cross) because I think they lend themselves to a more interesting animation / advert - ie: one that uses the fact that you have a load of screens running down by the side of the escalator. I remember an Orangina ad that used this to animate a tuk-tuk type vehicle down some steps at the same angle as the escalator! Genius! Having said that, the way it cuts out before the train arrives is pretty neat. Maybe they'll extend this so you could design an ad that would change ~ 30 seconds before a train arrives and then cut out! I’m not 100% convinced these are a good idea, but I guess they will become more prevalent as time goes on.

I prefer the digital screens up the side of the escalators (eg: at Charing Cross) because I think they lend themselves to a more interesting animation / advert – ie: one that uses the fact that you have a load of screens running down by the side of the escalator. I remember an Orangina ad that used this to animate a tuk-tuk type vehicle down some steps at the same angle as the escalator! Genius!

Having said that, the way it cuts out before the train arrives is pretty neat. Maybe they’ll extend this so you could design an ad that would change ~ 30 seconds before a train arrives and then cut out!

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